Fashion retailer Primark, known to Irish folk as Pennys, will open two more stores in Massachusetts. Irish people all over New England couldn’t be happier about this news! The Dublin-based fast-fashion store is leasing two more locations in the Bay State in part of its overhaul expansion into the United States.
The two standalone stores will be leased at the Burlington Mall and South Shore Plaza, Sears Holding Corp. announced. This September, Primark will debut its first-ever U.S. location in Boston at the 70,000 square-foot space in Downtown Crossing that was once the home of Filene’s.
For those unfamiliar, Primark is a huge establishment in Europe known for its colossal spaces in urban cities. Stocked with low-budget runway pieces, home supplies, kids’ clothes, holiday gear, and more, Primark is made for those who are looking for Top Shop apparel at Wal-Mart prices.
“We wanted to be in a cosmopolitan environment and Boston is a cosmopolitan and international city,” Jose Luis Martinez de Larramendi, Primark US president, told the Globe earlier this year. George Weston, CEO of Primark’s parent company Associated British Food, also said that Boston is an ideal place for Primark due to the city’s large Irish population (we’re the most Irish city in America, thanks), and the array of college kids in the area.
Check out Primark’s fashion line here!
